Quality Score comes from relevance. Your ads, keywords, and landing pages all need to match the local audience.
Google's Quality Score algorithm rewards relevance. When your ad copy, keyword match, and landing page all share the same native-language context, Google increases your Ad Rank and reduces your cost per click. That reward disappears the moment you run machine-translated copy against natively researched competitor ads. Our multilingual Google Ads service builds campaigns from the ground up in each target language: keywords researched by local PPC specialists, ad copy written in-language, and extensions crafted to match local search intent.
Headlines and descriptions written in-language by native speakers, not translated. Copy reflects how people actually search and buy in each market.
Keyword lists built from native-language search data, competitor analysis, and local search intent, not translated from an English seed list.
Higher expected CTR, stronger ad-keyword relevance, and better landing page experience all improve Quality Score, reducing your cost per click over time.
Separate bid strategies per language and market with device, location, and dayparting adjustments calibrated to local buying patterns.
“Reliable, trustworthy and customer-centric This is the summation of Michael, Suzy and their team of translators. I have worked with them for over a year, and they have been my translation service for advertising in many European languages - from Swedish to German to Russian, and not always from English! Consider them a rare find.”
Google review (INTL) , 6 years ago
“I recently used a translation agency in France to translate several administrative and commercial documents into Spanish. The service I received was absolutely exceptional. Not only were the translations accurate and professional, but the team was also very responsive and understanding of my specific needs. BeTranslated truly took the time to understand my context, and the translations perfectly reflected this understanding. I highly recommend their services to anyone needing high-quality translations, and I will not hesitate to use them again in the future.”
Google review (FR) , 2 years ago
“Amazing service! Very professional and quick. Greta communication via WhatsApp and email. I needed my documents very last minute and BeTranslated bent over back to help me with it, delivering hard copy too! Thank you - will use them definitely again in future.”
Google review (SL) , 9 months ago
Both. We audit existing accounts first to identify localization gaps, wasted spend from poor keyword translation, and Quality Score damage. Depending on the findings, we either remediate the existing structure or rebuild it. Starting fresh is sometimes more cost-effective, particularly when the existing account has accumulated irrelevant history.
Our specialist teams cover right-to-left languages including Arabic and Hebrew, as well as CJK markets. Ad copy, sitelinks, and callout extensions are all written and reviewed by native speakers. We also advise on landing page technical requirements such as bidirectional text rendering and font support to protect Quality Score on the destination URL.
You receive campaign-level reporting broken down by language and market, showing impressions, clicks, CTR, average CPC, conversions, and cost per conversion. We also track Quality Score trends at the keyword level so you can see the commercial impact of each localization improvement over time.
Send us your multilingual google ads brief and target markets. We will match native specialists, confirm scope, and return a clear plan as quickly as possible.
