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Marketing Translation Services

Word-for-word translation kills marketing copy. Our transcreation specialists rebuild global campaigns, catalogs, press releases, and ad copy so they read as if written for the target market from day one.

marketing translation services

Marketing Translation Services That Keep Brand Intent Intact

96% of respondents reported a positive ROI from localization efforts, and 65% reported an ROI of 3x or greater.

Marketing translation sits where language meets creativity: a direct translation keeps the words but loses the effect.

Transcreation rebuilds the intent and emotional charge of the original with idioms and cultural cues that work for the audience, so the copy reads as if it were written for that market.

Haribo’s German jingle became ‘Haribo è la bontà che si gusta ad ogni età’ in Italian, rhyme intact, with matching cadences across other languages. HSBC’s 2009 ‘Assume Nothing’ campaign came out as ‘Do Nothing’ in several markets and cost roughly $10M to rebrand, which is why transcreation is a discipline distinct from translation.

Creative team reviewing marketing campaign assets and ad copy ready for transcreation

Marketing Translation for Campaigns, Content, and Creative Teams

  • Press Releases

    Publish your announcements in multiple languages to engage decision-makers in your target markets. Culturally sensitive press releases that read as if written locally, not translated from English.

  • Catalogs and Brochures

    Product catalogs, brochures, flyers, and B2B marketing resources translated for international distribution. Available in print-ready formats including InDesign, PDF, and multilingual DTP.

  • Advertising and Print Material

    Brochures, booklets, flyers, magazine ads, newspaper advertisements, and trade publication articles adapted for your most important target markets.

  • Website and Blog Content

    Website translation services for pages and blog content to reach new markets and grow your business globally. Supported in French, Spanish, Italian, German, Dutch, and 50+ other languages.

  • Marketing Campaigns and Surveys

    Email campaigns, subject lines, calls to action and surveys, localized by native translators who understand marketing strategy and local consumer behavior.

  • Sports and Specialist Texts

    Translations for the sports sector and specialist verticals that require subject-matter expertise alongside linguistic precision. Reach wider audiences and drive traffic, conversions, and ROI from new markets.

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Indicative pricing for translation and localization. Paste your text or enter a word count, pick your target languages, and we will follow up with a formal quote within a couple of hours during business hours, or as early as possible the next business day.

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What Our Clients Say

  • “I had a pleasant working relationship with BeTranslated. It's a professional translation agency with strong SEO expertise.”
    bas W.Google review (SL), 3 months agoTranslated from Dutch
  • “Excellent service and good value translation company! Efficient, accurate, and fast turnaround at competitive rates.”
    Claire C.Google review (SL), 2 years ago
  • “A proactive company, willing to help. I recommend them for website translation and SEO in multiple languages. In my case it was with the WPML plugin.”
    David L. C.Google review (SL), 2 months agoTranslated from Spanish

Accreditation and Compliance

  • Transcreation SpecialistsNative marketing copywriters
  • Second-Linguist ReviewEvery project revised before delivery
  • SEO + GEO AlignedNative keyword + AI citation
  • 20+ Years of Brand VoiceWorking with global brands since 2002

Marketing Translation: Common Questions

What is the difference between marketing translation and transcreation?

Translation converts content from one language to another. Transcreation goes further: slogans, idioms, and culturally specific references are reimagined so they carry the same emotional impact and intent in the target language. Our specialists also localize visual elements, adapting images, symbols, and color usage that carry different connotations across cultures. For marketing content, transcreation is often the right choice when the original relies on wordplay, humor, or cultural references that do not travel directly.

Why does marketing content need native-speaking translators?

Marketing copy must connect with readers emotionally and culturally, not just grammatically. A native speaker who understands local market dynamics, humor, and cultural norms will produce content that feels local rather than translated. We assign translators with both native fluency and marketing expertise to every campaign.

Do you translate visual elements and SEO metadata as well?

Yes. We localize visual elements where needed and translate meta tags, image alt text, and metadata so your content ranks in local search engines. Translating only visible copy while leaving metadata in English limits your visibility in foreign markets.

What file formats do you work with for marketing materials?

We work with InDesign, Illustrator, Word, PowerPoint, PDF, and HTML among others. Our multilingual DTP team handles layout adjustments for languages that expand or contract significantly, as well as right-to-left languages such as Arabic and Hebrew.

How long does a marketing translation project take?

Timelines depend on volume, language pair, and format complexity. A brochure or press release typically delivers in two to three business days. A full product catalog with DTP work takes longer. Contact us for a free quote and confirmed timeline promptly.

Show 2 more questions
Do you translate email marketing campaigns and newsletters?

Yes. We translate and localize campaign copy, subject lines, calls to action, and full newsletter sequences, and we recommend segmenting your list by language and market before any localized campaign goes out. Subject lines and calls to action are rewritten for each market rather than translated word for word, and details such as dates, currencies, and time formats are localized so a promotional deadline reads the same way everywhere.

Can I use machine translation for email marketing content?

Machine translation is useful for drafting and internal reference, but it is not sufficient for public-facing email campaigns. Native speakers detect machine-translated text from its rhythm, idiom choices, and cultural tone, and copy that reads as automated erodes brand trust instead of building it. For subject lines and calls to action, professional translation with native-speaker review is the standard that produces measurable results.

4.96/5.0 from 178 Google reviews

Professional Marketing Translation, Delivered on Time

Get a free, no-obligation quote for your marketing translation project. We respond quickly with pricing, timeline, and the right specialist team.

  • Native-speaking specialists
  • Transcreation available
  • 50+ Language pairs
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